Thursday, February 12, 2009

Moishe House in "The Jewish Week"

Pretty thorough piece. Then there's this:
Yadgar said the Hoboken house attracted a younger crowd and had more parties; in Great Neck the events have more Jewish content.

That’s the point, according to co-founder Cygielman. There is no overall formula, but rather an attempt to find the right fit for each community.

He noted, for example, that the organized Jewish community “has been so unsuccessful in programming for this age group” because they still make the mistake of combining 20s and 30s in their offerings. “They think a 25-year-old and a 35-year-old are the same, but they’re not. We’re targeting a specific group” who are between the college years and their late 20s.
Honestly, in a world where adultolescent is an increasingly recognized term, I'm not sure combining twentysomethings and thirtysomethings is such a bad idea. But maybe I'm out of touch; after all, I did just turn 30.

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